
A premium supplement ecommerce experience combining headless Shopify architecture, personalized product discovery, subscription purchasing, transparent ingredient information, and performance-focused nutrition products.
WunderFit Labs is a premium supplement ecommerce experience for performance-focused nutrition. The storefront combines a headless Shopify architecture with personalized product discovery, subscription purchasing, and transparent ingredient information so shoppers can evaluate sports nutrition products with clear labels and a modern buying flow.
The catalog is presented as a focused sports-nutrition assortment—commonly described as around 45 products in third-party write-ups—built for discovery rather than an oversized marketplace.
The live store uses a headless Shopify setup with Next.js and the Shopify Storefront API, styled with Tailwind CSS and hosted on Vercel. isomorphic-dompurify is used to sanitize rendered content. Third-party case-study coverage also reports Resend for transactional email. No additional implementation stack is claimed here.
WunderFit Labs is live at wunderfitlabs.com. Live Preview opens the public storefront. No revenue or performance metrics are claimed here.
